The original idea was rooted in a familiar collegiate look and the team’s “Rock Chalk Dust” play on words, but the final artwork needed to feel distinctly their own.
We took that inspiration and developed a custom billiards mascot, original lettering, and a coordinated crimson, blue and gold palette, then rebuilt everything specifically for sublimation production.
The result keeps the energy and personality of the concept while transforming it into an original team identity made for the pool table.